Spark Growth. Shift Mindsets. Energize Your Next Firmwide Gathering.
Fuel your next retreat with data-driven storytelling that inspires real behavior change.
Up to 60-90 minutes; live or virtual delivery
Recommended for annual partner retreats or quarterly practice / regional firm meetings.
Participants leave the session with excitement and motivation to begin their Activator journey.
In today’s hyper-competitive market, client loyalty isn’t won through credentials or relationships alone. It’s driven by the ability to activate opportunities.
Backed by a quantitative study of 3,000+ professional services partners, The Activator Advantage reveals five distinct BD profiles—Experts, Confidants, Activators, Debaters, and Realists—and proves that only Activators consistently drive growth in today’s complex buying environment.
Our keynote speakers, Matt Dixon and Karen Freeman, bring this research to life through a dynamic, data-rich session designed to inspire, inform, and mobilize.
Whether delivered in person or virtually, these keynotes help firm leaders and partners understand where they stand, and what it takes to move forward.
Meet Your Keynote Speakers
Matt Dixon
Karen Freeman
What You’ll Learn
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Why today’s clients expect more, and how to meet them where they are.
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A breakdown of the distinct partner types uncovered in our research.
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What top performers do differently and why it works.
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How your partners stack up against 3,000+ peers.
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How to build consistency, confidence, and results into your approach.
What Participants Will Leave With
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A clear view of what separates top performers from the rest.
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Benchmarking data tailored to your team’s current approach.
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Practical actions to start shifting behavior immediately.
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Motivation, alignment, and momentum to drive growth.